The growing popularity of blogging means that everyone from individuals to huge corporations have created blogs and joined the “blogosphere” to promote their home business or corporation.
Over the last year, a lot of people found themselves asking the question, “What is a blog?” In fact, “blog” was the most searched for web definition in Merriam-Webster’s online dictionary that year because of all the interest this new Internet phenomenon was, and still is, attracting.
But what, exactly, IS a “blog,” and why has it taken the Internet by storm?
A “blog” (derived from the term “web log”) can be a stand-alone web site or form part of a larger web site. It’s made up of short, frequently updated posts written by the web site owner, or another appointed person. This person is known as a “blogger.”
Blogging started as a way to give regular people the opportunity to publish, or “post,” their thoughts and views online. It also enabled blog owners to have “conversations” with visitors to their blog by allowing those visitors to post their own “comments” or views on the topic of discussion.
Now blogging is HUGE! According to blog Technorati, there are nearly seven million blogs.
That’s up from just 100,000 two years ago! And new ones are appearing all the time — at a rate of over 20,000 a day according to Technorati.
And a search for the word “blog” in the Google search engine in February 2005 generated a massive 173,000,000 results!
The growing popularity of blogging means that everyone from individuals to huge corporations have created blogs and joined the “blogosphere.” Google has one at blogspacecom, and President Bill Gates has software readily available to each of his employees. In fact, he encourages blogging — on work time no less.
What’s particularly interesting to owners is the way in which blogs are fast developing into a very useful home business tool. If you add a “blog” to your web site, you could enjoy benefits such as…
* More traffic to your web site
* More repeat traffic to your web site
* Better customer relations
* More sales
… And all for minimal — often zero — financial outlay!
RSS feed for comments on this post. TrackBack URI